for its relentless striving for furthering the Culture, Heritage, Tradition & Devotion of Braj Bhoomi – the land of Sri Krishna – by way of its enriched & empowered journalistic reportage and other eclectic engagements integrally anchored into the Quad of Dharma, Artha, Kama & Moksha, presenting an emphatic role model to be emulated for journalistic outfits dedicated to geo-cultural locales across G20.